Derbyshire health chiefs have backed a new Government campaign aimed at encouraging smokers in Belper to kick the habitthis October.
The national ‘Stoptober’ campaign is being promoted by county health officials who hope to help 1,000 Derbyshire smokers quit for a month.
Evidence shows if smokers can stub out for 28 days they are five times more likely to stop for good.
Tina Jones, tobacco control programme manager at Derbyshire Community Health Services NHS Trust, said: “This is a fantastic opportunity to get lots of people to quit smoking.”
Bruce Laurence, acting director of public health at NHS Derbyshire County, added: “We fully support this campaign which will add great collective energy to the efforts of individuals.
“What’s more, if you smoke 20 a day and quit at the beginning of October, you’ll have almost £500 extra to spend on yourself and your family by Christmas.”
The ‘Stoptober’ campaign will involve TV and radio advertising, a daily messaging service and roadshows around the country.
When you smoke a cigarette, the nicotine in it affects your brain within seconds of inhaling. It increases your heart rate and causes a surge in the hormones noradrenaline and dopamine in your brain. This has a positive effect on your mood and ability to concentrate. In between cigarettes, the levels of these hormones drop, leaving you feeling irritable, anxious and in need of another cigarette. Each cigarette also contains more than 4,000 different chemicals, many of which are harmful to the body. More than 60 of them cancause cancer.